Why Is It So Important?
Many organizations turn to events to generate new and educate existing customers. However, many burn up staff time and company resources so that at the conclusion they cannot be justified by the return-on-investment (ROI). This is why many events fail to be replicated year after year, and even those that are often leave substantial returns on the table.
How I Execute
I look at your existing event calendar and provide feedback on missed opportunities.
I develop event "back-ends" to help launch a new event series or systematize an existing event you want to repeat. My approach takes complicated events and turns them into guides that teams without formal event training can use.
Following an event assessment and template creation, I also execute select events as the event producer managing all logistics in coordination with your internal team and outside vendors.
Accredited Venture Capital Investor Event
Cityteam: Olympic Club Tournament
Cityteam: Heritage Home Gala
Penske Logistics: Global Leadership Conference
Penske: Dinner at The Ryman
Penske: NASCAR Hospitality
Penske: Facility Grand Opening
Penske: Trade Show Program
Bridge of Hope: Sleep On the Street